Cool by nature
Norway
What if summer didn’t melt you, but moved you? In Norway, 25°C is a heatwave, and the sun just won’t set. Imagine beaches with Arctic light instead of sunburn, hikes that start at midnight and still feel too early for bed. Norway rewrites the rules of travel: no rush, no sweat, but crisp air and the kind of presence cities forget. This is the art of “Coolcation”. Slow down to connect across generations, and trade chaos for clarity. The north is calling – and it’s never looked this good.
Arctic reset
There’s something liberating about light that never fades. One moment it’s morning. The next it’s… still glowing. Families gather driftwood for beach fires. Couples kayak into golden silence. Teens climb rock walls long after midnight. In this strange and beautiful light, time loses its edges. You wake when you’re rested. You eat when you’re hungry. You move when you feel like it. And somehow, that freedom brings you closer to yourself and the ones you’re travelling with.
Highway to wow
The Atlantic Ocean Road, or Atlanterhavsveien, may only be 8.3 km long, but it packs in more drama than most highways on earth. Leaping across eight bridges between Kristiansund and Molde, it’s part rollercoaster and part movie star (yes, James Bond raced across it in No Time to Die). Its crown jewel, the Storseisundet Bridge, is nicknamed “the road to nowhere” for its impossible curves that look like they’ll fling you straight into the sea – but don’t worry, it doesn’t.
Off the radar, on purpose
Off the radar, on purpose
Looking to go further? Venture beyond. The Varanger Peninsula doesn’t just sit at the edge of Norway, it delivers Arctic solitude without the cliché. Think wild coastlines and skies that shift from silver to lavender. In summer, the bird cliffs come alive: It’s breeding season, which means thousands of wings turning the air into a living storm. Puffins with their clown-bright beaks, sea eagles tracing the horizon. Here, birdwatching isn’t quiet observation – it’s Hitchcock with better lighting and less suspense.
The true north
The true north
Cool isn’t a temperature. It’s a state of mind. In a world that’s loud, hot and hurried, the north invites you to slow down, cool off and come closer – to nature, to each other, to yourself. And once you’ve felt it, you’ll want to return.
By: Alexandra Durrer on November 2025
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